Persuasion has no dark side. Only the intentions of those who wield it do, and GenAI is not inherently endowed with such intentions, neither for itself nor by itself.

There has been considerable speculation recently about the potential of generative AI to significantly boost worker productivity. However, among the challenges companies face when deploying genAI, there is one that is particularly unique to business and applies to any solution an organization might consider deploying: the realization of return on investment.

Technology is providing innovative tools and methods for creation, while simultaneously transforming how audiences interact with and appreciate art. Digital art forms, virtual reality, 3D printing, and the use of artificial intelligence are redefining traditional creative boundaries, fostering an era of unprecedented artistic expression and ingenuity.