In our digital age, individual and personalized experiences have become the norm. These are often recommendations based on data collected about us and this ability to know and understand our wants and needs, are taken for granted.
While wearable devices have been monitoring our “health statistics”, the health industry is also looking at the possibilities that such data could open-up for the adoption of an increasingly personalized approach in designing therapies and treatments.
This implies a need for large amounts of data about different people to create truly and trustworthy personalized medicine and care. Combine this challenge with the complexity of the human body, AI and machine learning will be paramount to enable new advances in medicine and seize new opportunities to understand how the mechanisms of the human body react and cope with different diseases. The advantages for humanity are clear: exceed the current limits to the development of targeted and hyper-personalized therapies.